When you want to build a brand that works for your growth from the get-go
Your organisation is growing or about to launch, but you’re missing its translation into a sharp narrative, a distinctive identity and tools to help your team communicate consistently.
This programme is designed for startups or ventures that want to launch quickly and professionally, and for SMEs / scale-ups (± 2-5 years) that already have awareness and momentum. They’re ready for the next phase of growth: the brand is still flexible, but lacks a solid foundation, consistent communication and the right messaging to scale successfully.
Common situations
- You want to professionalise towards larger clients, partners or investors
- There’s momentum, but communication is inconsistent across sales, marketing, founders, team etc.
- The proposition is clear, but the brand story and external translation remain vague
- Explaining what you do takes too much time and conversion is lagging
- You want to go live with a brand that works and is ready to go within 3-5 months
Building a brand that provides direction and is ready to use from day one
We translate ambition and proposition into a brand that works, internally and externally. From the foundations through to identity and a scalable digital foundation. No disconnected deliverables and no long theoretical phase. We build with your team to create a brand that can be used from day one and grows with your organisation.
What this programme delivers
- A launch-ready brand within 3-5 months that builds trust
- A brand foundation that provides direction by connecting proposition, identity and communication
- A clear brand story and copy structure for website, decks and socials
- A dynamic, digital-first identity with a practical design system
- A practical roadmap for implementation: what to do now, and what can come later
Proven method: our Bunch Blueprint™
Our strategy–design–growth approach, applied in a more compact format. The same methodology we use for brand transformations, but optimised for speed and focus.
Strategy, design and growth in one trajectory
One integrated process where brand foundation, messaging, identity and key digital touchpoints are developed simultaneously, so they reinforce each other.
Empowerment over dependency
Teams get the systems, formats and templates to communicate consistently themselves. So the brand doesn’t stay with us as an agency, but continues to grow with your organisation.
An integrated approach from strategy to launch
What this requires in practice
Duration
- 3—5 months (depending on ambition and scope)
Team
- Brand strategist
- Creative strategist
- Growth marketing consultant
- Brand & digital designers
- Producer
What we expect from your organisation
- A dedicated core team
- Input from leadership/founders and marketing
- Active involvement in reviews and decision-making
- Access to existing learnings/data
- Availability for interviews
€35,000 — €60,000
Bunch-as-a-Service
After our Brand Creation programme, most clients continue with Bunch-as-a-Service: a collaboration model covering branding, growth marketing, digital and ongoing development. This allows us to keep evolving your brand, run campaigns and continuously optimise marketing. Because true partnership doesn’t end once the brand is built. That’s where it begins.
Frequently asked
questions
No. The program is also a strong fit for SMEs and scale-ups that already have traction but feel their brand isn't solid enough for the next phase. If the brand is still flexible, this program is often the right step.
It means you don't end up with just a strategy or a new design, but with a brand you can actually use. A clear foundation for your story, identity, communication and the key assets needed to go to market with confidence.
The core assets needed to launch your brand effectively. Think messaging, a strong website foundation, content formats, design systems and other brand assets your team can use right away. Not everything has to be finished, but the foundation needs to be right.
Not everything. We focus on building what's needed to launch strongly, consistently and credibly. From there, you can refine and expand. This prevents speed from being lost to unnecessary perfection.
Active involvement, especially from founders, leadership, and marketing. Not because you need to do everything yourselves, but because the best decisions are made with the right people involved. We work closely and collaboratively, not from a distance.
Creation is the right choice if you're building or professionalising a brand within a relatively focused context. Transformation is the better fit when the challenge is broader: multiple stakeholders, internal change, a new strategic direction, complex brand structures or a more fundamental redesign of brand and marketing.
